84% → 92%
Clients kept at renewal · Independent insurance agencies
Keyed in five times
Quote faster, renew everyone and stop paying people to type the same application five times.
A composite, built from agencies like yours. Not a named client.
- The problem, $480,000 a year, Commission lost at renewal
- The project, SBK rebuilds quoting, service and renewal so applications are typed once and renewals start early.
- The outcome, 92%, Clients kept at renewal
10 a.m. A contractor's commercial package lands in the agency's inbox. A service rep opens five carrier portals and types the same application into each: address, payroll, vehicles and five years of losses. By 3 p.m. two quotes are back. The client calls to say thanks, but another agency bound him at noon.
Picture a 20-person agency earning $3M a year in commission on commercial and personal lines. Every application was typed into each carrier's portal, one by one. Only one quote in four went out the same day. Certificates and policy changes were processed by hand, at 3.5 service hours per policy a year. Renewals were worked 30 days out, often in a rush. The agency kept 84% of clients at renewal. Most clients held a single policy.
What SBK rebuilt
SBK mapped the book from first quote to renewal. Renewals cost the most. The clients who left each year took about $480,000 of commission with them. The rebuild captures each application once and sends it to every carrier. Binding and issuing happen in one step. Certificates and routine changes run on their own, and reps handle the requests that need judgment. Renewals start 120 days out with a producer review. Coverage gaps are flagged at every renewal, so the producer can make the ask.
What moved
Four in five quotes went out the same day. 92% of clients renewed, up from 84%. Policies per client rose from 1.4 to 1.9. Service hours per policy fell from 3.5 to one. The agency grew its book without hiring a single rep.
| Measure | Before | After |
|---|---|---|
| Quotes out the same day | 1 in 4 | 4 in 5 |
| Clients kept at renewal | 84% | 92% |
| Policies per client | 1.4 | 1.9 |
| Service hours per policy | 3.5 | 1 |
A problem like this one?
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